Videos: SaaS Product, Benchmarks and Enterprise Sales
The following videos were recorded during Heavybit’s weekly members-only Speaker’s Series:
Founder of Intercom and Exceptional on Product Strategy for Startups: Des Traynor is the co-founder of Intercom where he’s responsible for product strategy and customer success. Prior to Intercom, he was the founder of Exceptional, an error tracking & reporting platform for web applications that he grew to over 50,000 application developers and sold to Rackspace. In this Heavybit presentation, the seasoned product veteran teaches audiences the difference between feature drift and a functional product roadmap.
PagerDuty’s VP of Sales on Managing the Enterprise Sales Process: Trenton Truitt is the VP of Worldwide Sales at PagerDuty and has held sales positions at both startups and Fortune 200 companies, including Appcelerator, EMC and PTC. In this presentation he shares how a lean team, using the MEDDICC approach, can turn smaller credit card transactions into huge client contracts.
Key Financial Indicators for SaaS Businesses: Jeff Burkland, founder of Burkland Associates, has shaped and managed the financial function of numerous successful startups, including LiveRamp, Insightly, Kontagent, and AceMetrix. In this presentation, Burkland show us how to measure and communicate key SaaS metrics through basic models while also offering a series of case-studies on cohorts.
For more videos, check out our library. For feedback or suggestions, email dana@heavybit.com.
Subscribe to Heavybit Updates
Subscribe for regular updates about our developer-first content and events, job openings, and advisory opportunities.
Content from the Library
Technical & Cultural Learnings from 10 Years of Computing
What the Software Community Has Learned from 10 Years in Tech Amara’s Law states, “We tend to overestimate the effect of a...
How to Generate Financial Reporting for Board Meetings
How to Get Financial KPIs Ready for the Board Meeting Your startup just closed its first major round after a long and arduous...
2023: DevTool Industry Year in Review
Though it may be cliche to say, this year has been a rollercoaster for the devtools space and tech industry at large. The last 12...