Erik Dietrich

CEO, Hit Subscribe

I am the CEO of Hit Subscribe, a unique marketing business that helps companies reach software engineers with content, create brand awareness and leads. My background, however, is not marketing. My career arc includes roles as a programmer, software...

Erik Dietrich

Content from the Library

Video

Early Stage Content Strategy: Earn Trust, Manage Risk and Build Momentum

In this Speaker Series presentation, Erik Dietrich shares how to establish (or refine) content marketing KPIs specific to your...

Article

When Will I Start to See Traffic? A Field Guide for Managing Expectations in Content Marketing

Erik Dietrich is a longtime software engineer and software blogger, who eventually combined those pursuits to start a business....

Article

Content and SEO in the Early Days: A Founder’s Guide to Blogging

Does your company’s site have a blog yet? If so, what do people see when they visit? Nothing? A single blog post announcing that...

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