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Building High-Fidelity Personas and Segmenting Users

There is no universal developer, nor is there just one universal developer segment. Panelists cover high-fidelity personas, research methodologies, and the assets to capture and communicate to various segments.

Speakers

Brian Doll
Brian DollReify
Stephanie Zou
Stephanie ZouFigma
Dave Shanley
Dave ShanleyContent Camel
Tanya Khakbaz
Tanya KhakbazStripe